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Pune couple's doorstep book venture reports Rs 1.5 crore in sales

Pustakwale has sold over one lakh books to 50,000 families since its inception in 2020.

Pune-based couple Rutica Walambe, 39, and Ashay Walambe, 41, have grown their doorstep book business, Pustakwale, into a venture that has generated over Rs 1.5 crore in cumulative revenue, according to a Times of India report.

The business began in August 2020 with a small exhibition in a Baner housing society, where the pair sold nearly half of their initial stock on the first day.

The venture now operates across more than 1,000 residential communities, 75 schools, and 50 corporate offices in Pune.

To fund the initial stages, five backers provided Rs 5 lakh each, which the founders structured as Rs 25 lakh in debt rather than equity.

The couple is currently planning to raise Rs 50 lakh in stages to improve inventory, operations, and community programmes.

A new initiative called '2 Pages A Day' is scheduled to launch on Children's Day to encourage daily reading habits.

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