Brazil's WEG to invest Rs 2,000 crore in Tamil Nadu manufacturing unit
The electrical equipment manufacturer chose Dharmapuri over Kuppam in Andhra Pradesh, a move expected to create 3,000 jobs.
Brazilian electrical equipment manufacturer WEG has pledged to invest approximately Rs 2,000 crore to establish a consolidated manufacturing unit in Dharmapuri, Tamil Nadu. According to reports from India Today and Deccan Herald, the project is expected to generate around 3,000 employment opportunities.
The company chose Tamil Nadu over Kuppam in Andhra Pradesh, which had actively pitched its location to secure the investment. The Tamil Nadu government stated the decision comes amid political claims and speculation regarding investments shifting from the state to Andhra Pradesh.
The investment process involved multiple stages, beginning with a meeting between the WEG team and the leadership of Guidance, the state's investment promotion agency, on July 6, 2026. This was followed by a site visit on July 21 and a meeting with the Additional Chief Secretary, Industries, on August 18.
The final round of discussions took place on October 16 in Bengaluru, where Industries Minister Selvi S. Keerthana met with WEG leadership. Following this meeting, the company confirmed its preference for Tamil Nadu.
The proposed facility in SIPCOT Dharmapuri will take a 100-acre land parcel to manufacture power generation equipment, industrial drives, and motors for electric vehicles. The state government said the project aims to extend industrial growth to districts that have not historically been major industrial centres.